Now that the warmer weather is upon us I’m sharing some tips on how to get your makeup to last all day. Given that it’s warm (or infernal) in Dallas 90% of the year, I like to think I’m experienced in this area. Plus, my job used to involve 10-14 hour days so I’ve employed different techniques for a few years. Depending on your day, you could try all of these tips (for the longest lasting makeup) or just a few.
How To Get Your Makeup to Last All Day
+ Use as little product as possible
I initially wrote this as my last tip. However, it applies to every step going forward so I moved it up.
Here’s my philosophy on this: the more you put on your face, the more crap there is to move around, cake up & wear out. Applying more makeup isn’t going to make it last longer because makeup generally doesn’t wear out in layers. I.e. blush won’t wear slowly and fade pretty. It will probably move around or look patchy. Foundation will look cakey and entire lines or patches will show.
The less you have on, the less you have to worry about. So, if you like more coverage, find high coverage products so you can use the least amount possible.
+ Use primer
Although this is probably the most obvious tip, it’s so important I couldn’t write this post without a mention. Foundation needs something to hold on to/sit on top of. If you don’t properly prime your skin, nothing you do after will matter. It doesn’t matter whether you use your regular moisturizer or an actual primer – just use something!
We usually just used a moisturizer at the Makeup Training Academy. Our test would be to apply moisturizer and then tap our fingers on the skin to test for tackiness. If the skin wasn’t tacky, we applied more moisturizer.
My method is as follows: wash my face, apply moisturizer, wait 15-20 for my moisturizer to sink in and then I apply a pore filling primer. If you’re short on time, skip the primer, but ALWAYS moisturize.
Same concept applies to the eye lid. Prime using an eye shadow primer, or even just your concealer or foundation.
+ Pick the right foundation
So obvious I know, but not every foundation works the same way. This is why I tend to have so many foundations around.
Look at your skin, pay attention to what it does throughout the day. Does your skin get shiny all over? in certain areas? Do you get dry patches? Both dryness or oiliness will wear down foundation so you want to pick something that prevents this from happening. I tend to get oily around my T-zone so I prefer matte finish foundations. For really long or hot days when I know I will be outdoors I go for the mattest (is this a word?) foundation I own. If I only need my makeup to last 5-6 hours I’ll likely go for something less mattyfying.
+ Press the foundation using a sponge
I sense my Makeup Training Academy teacher cringing at this. She doesn’t believe in sponges. BUT, based on extensive experience and testing, I think sponges are the way to go. For the most part, a brush just swirls products on top of your skin. A sponge, on the other hand, can press product in.
Again, this is a topic better explained on video so I’m linking my favorite video on the topic. Whether you use a beauty blender, a real techniques sponge, or even a drugstore wedge sponge, you want to press foundation into the skin. When you think you’ve blended and pressed enough, press some more.
I’ve even tried using a brush on one side of my face and a sponge on the other (all else being equal), and the longevity of the sponge/pressed side is significantly different to the brush side.
Press, press, press people!
+ Use liquid concealer on areas your makeup tends to wear more
This is key.
Concealer is basically highly pigmented foundation. I.e. you’ll get more coverage while using a lot less product. For that reason, if there are any areas of your face where foundation tends to wear off easier, or cake up – use concealer instead. You’ll be able to apply a much thinner layer (i.e. less product to potentially move around or cake up) while covering just as much.
My biggest problem area is usually around my nose. Between oiliness and allergies, my foundation tends to breakdown fairly easy. So, if I need my makeup to last, I’ll skip foundation around my nose and go in with a matching concealer.
The only potential downside to this is that you will need a concealer that matches your foundation so you aren’t accidentally highlighting areas you don’t want to highlight.
+ Press powder where you need it
Same concept as pressing your foundation. You don’t want to swirl things around with a brush, you want to press it in. Not only will this make you makeup last all day, but it will also look much more natural.
I’ll use the same sponge I used to apply foundation with my powder.
If you are very oily, you’ll probably want to powder all over your face using a mattyfying powder such as this one. If you are only oily in certain areas, you probably only want to powder on those specific spots.
+ Use eye shadow on top of liquid or gel liners to lock in the color
This one is pretty self explanatory. Using a little bit of pressed eye shadow powder on top of a gel or liquid liner will extend it’s longevity since the powder will absorb any oil or moisture. You’ll want to make sure you are using the same (or at least similar) color as the liner itself so it doesn’t change the look of your makeup.
+ Use waterproof mascara on top of your regular mascara
I’ve been doing this recently when I’m working out at the end of the workday. I hate leaving a class with raccoon eyes from runny mascara. But, I also generally hate most waterproof mascaras.
So, I’ll apply one coat of my favorite non-waterproof mascara. Once it dries, I’ll lightly go over it with a waterproof formula. This way I can still use my favorite mascara but I’ll lock it with a layer of the waterproof formula.
+ Use a setting spray
This is really the easiest and simplest way to get your makeup to last all day. It’s basically hairspray for your face.
You wouldn’t curl your hair and skip hairspray would you? Same goes to setting sprays.
As a plus, the mist will help remove the powdery look you can get if you went ham with the powder.
My holy grail for special occasions or really long day’s is Urban Decay’s All Nighter Spray. For everyday, any regular facial spray seems to do the trick.
I hope these tips help your makeup last all day. If you have any other tips I didn’t include here, leave them in the comments down below so I can give them a try!
*all images above are via Shopstyle Collective